Simone Pérèle: The Inspiring Legacy of a French Luxury Lingerie Icon

by | Oct 1, 2025 | News & Updates

“A woman should not have to choose between being herself and being beautiful.” Simone Pérèle

Simone Pérèle truly represents the pinnacle of luxury lingerie, combining elegance with a rich heritage. Established in Paris in 1948, this renowned French brand has shaped the intimate apparel industry for over 70 years, seamlessly blending innovation and artistry with timeless style. Anyone passionate about lingerie will appreciate its enduring charm and sophistication!

Parisian Beginnings: A New Vision of Lingerie

In post-war Paris, lingerie was typically restrictive and structured. Madame Simone Pérèle, a skilled corset maker, envisioned something revolutionary: lingerie that was not only beautiful but also comfortable. She wanted women to feel free, confident, and elegant in their everyday lives. With this philosophy in mind, she opened her first atelier in the heart of Paris, marking the beginning of a new chapter in the history of French lingerie.

A Pioneer in Innovation and Style

Simone Pérèle’s innovative spirit drove her to experiment with new fabrics and techniques. She was one of the first to incorporate elastane, which provided lingerie with stretch, flexibility, and a more natural fit. Over the decades, the brand has become synonymous with delicate lace, intricate embroidery, and seamless finishes, creating lingerie that feels as exquisite as it looks.

A Family Legacy of Elegance

Unlike many luxury fashion houses, Simone Pérèle has remained a family-owned brand. Today, her children and grandchildren continue her mission, preserving the balance of innovation and craftsmanship that defines the maison. This legacy ensures that every Simone Pérèle collection embodies the same philosophy of elegance and empowerment.

French Allure for the Modern Woman

With its Parisian roots and international reputation, Simone Pérèle has become a symbol of French luxury lingerie. Each collection combines modern design with traditional craftsmanship, offering a range that includes everything from exquisite lace lingerie sets to everyday essentials that provide support. The result is lingerie that enhances not only how women look but also how they feel.

A Philosophy That Lasts

Simone Pérèle’s guiding belief is both simple and powerful: “A woman should not have to choose between being herself and being beautiful.” This philosophy continues to inspire the brand’s creations, empowering women to embrace confidence, femininity, and freedom, one beautiful piece at a time.

Experience the sophistication of Simone Pérèle lingerie at J’adore Intimates, where luxury, comfort, and French artistry unite.

For the month of October, purchase a Simone Pérèle bra and enter to win a $100 gift card toward your next Simone Pérèle purchase!